With the increasing demand for food around the world, there is a need for extensive agriculture practices in the United States. The population of the country is growing every year, which is exerting unsustainable pressure on the few farmers who have been left in the countryside. This situation is not being helped by the fact that thousands of energetic youths are moving from rural areas to the city, which is simply running away from farming.
However, there is one company that seems to have accepted the challenge of feeding the country. Wawona Packing Company is one of the leading fruit farming and packing company in California. The company is the leading distributor of various fruits to hundreds of green groceries and retails stores in California and the surrounding states. Some of the factors behind the success of the company are listed below.
1. Large Scale Fruit production
Wawona Packing Company is not a company that is engaging in small scale fruit production. It has one of the largest parcels of land in California. With more than nine thousand acres, the company can produce sufficient fruits to feed one of the largest populations in the country and supply to the surrounding states. California is a densely populated state in the country, which translates to a huge demand for fruits. However, the company has been able to meet the ever-increasing demand.
2. Producing Varieties of Fruits
Wawona Packing Company is located in one of the states that do not have sufficient supply of rain throughout the year. The climatic conditions in California are not the best, especially due to the ever-expanding arid and semi-arid areas. Huge urbanization and industrialization have significant impacts on the climatic conditions of the entire state. However, the company has been able to produce different varieties of fruits to satisfy its customers. Apples, mangoes, oranges, and bananas are some of the common fruits grown and packed by the company.
3. Consistent Quality
Fruit production in various parts of the world is a major issue of concern. Thousands of companies are not able to supply their customers with fruits with consistent quality throughout the year. Inputs and production techniques vary from one year to the other, which has significant impacts on the quality of fruits produced. However, Wawona Packing Company has never deviated from its original quality. It has consistent inputs and consistent production techniques, which means that the quality of fruits produced by the company remains the same or enhanced throughout the year.
4. Smart Packaging Solutions
It is not all about having 9,000 acres and producing different varieties of fruits throughout the year. Wawona Packing Company has gone further to provide smart packaging solutions to the people who buy directly from the farm.
However, similar smart packaging solutions are also used for retail customers who buy in various groceries and retail outlets around California. The company has incorporated custom packaging services so that it can market its products and services at the same time. These are some of the few aspects that have played a critical role in the success of this company.
Dil Bole Oberoi