According to reports, Apple is considering offering iPhones as well as iPads as an aspect of a hardware paid service. Bloomberg reported that the company is looking at the potential of releasing yet another paid service to complement their cloud service, Apple Music, as well as Fitness+. You’d pay a membership fee for smartphones, tablets, and possibly other Apple devices, rather than digital platforms and internet-based programs from video-conferenced workout experts.
Also, in the hardware sector, we’ve recently witnessed a similar trend: Apple introduced a monthly fee plan for its AppleCare service contracts in 2019. Also available is Apple’s iPhone Replacement Scheme; this enables users to finance for AppleCare as well as an iPhone well over the course of 24 months with the opportunity to swap in the gadget following a whole year of payments.
The report’s specifics are sparse. For accessibility to hardware, the alleged service presumably demands a monthly subscription. As on the lease agreement, the advantage is that anyone can receive the latest device valued at $1,099 with really no down payments, but they must offer to pay a constant monthly cost for as long as they possess the device.
It’s difficult to believe Apple will just rent out iPhones on a regular basis. Would you be ready to “commit” to an Apple device for a given month, similar to how you can watch shows on video on demand subscriptions? Likewise, a scenario in which Apple requires customers to commit months of money in order to rent a product and then surrender it at the conclusion of the process is improbable.
It’s likely that Apple is merely trying to eliminate the intermediary and spread its installment-based financing options to more items. Customers who participate in Citizens One’s apple phone Upgrade Scheme basically draw out a loan that they subsequently return over the duration of the two-year plan. Apple Cardmembers can also purchase Apple items in monthly payments without incurring interest; however, this option is only available to a tiny percentage of Apple consumers. Apple could alleviate those limitations with an Apple-based paid service, which would enable Apple to broaden it to additional hardware devices.
It’s unclear whether the program will function similarly to leasing, allowing you to transform in your handset at the end of your lease contract to begin a fresh one with a potential substitute or advanced handset, purchase the device from Apple at whichever value the manufacturer assigns to it, or walk out the door with no device and the subscription’s possibility of loss.
Dil Bole Oberoi