If you have kept up with finance-related news as of late, even to a casual degree, you have likely been bombarded with stories about blockchain and cryptocurrency, and with good reason. Though it was mostly obscure until recently, cryptocurrency is an up-and-coming world of digital currency that many people believe is the future of finance.
While explaining the nuts and bolts of blockchain and cryptocurrency are beyond the scope of this article, what we do seek to cover is the growing influence, wealth, and power emanating from the world of cryptocurrency. What was once a niche product for techies, cryptocurrency is now going mainstream.
There are many people who feel that blockchain is the way of the financial future and that we can expect more and more transactions to take place using cryptocurrencies as the means of exchange. Whether this future will come to pass remains to be seen.
As the world of blockchain and cryptocurrencies continues to expand, there is now starting to be more gender parity. When it started out, cryptocurrency was an incredibly male-dominated venture. It’s not to say that there were no women in the cryptocurrency game, but they were small players and not nearly as influential as their male counterparts.
With the rise of highly intelligent and successful businesswomen like Lori Senecal, women are starting to be more represented in the field.
Lori Senecal and other highly intelligent women in the field of cryptocurrency are proving that they can be just as successful in this world of crypto-finance that men can be. In act, four of the thirty largest new cryptocurrency offerings were founded by women.
As women like Lori Senecal infiltrate the world of blockchain, they are starting to open the field up to more gender parity. Coinbase, which is one of the most well known digital currencies boasts that some 46% of their hires from this year are either women or ethnically diverse.
This shows a big swing in the visibility of women like Lori Senecal in the market, allowing women to pioneer and achieve great success in this newly burgeoning field.
Women in the cryptocurrency field like Lori Senecal are helping to launch their companies into higher places of visibility and importance within the niche. As CEO of Co-Global, Senecal has helped create a truly innovative agency and her efforts have led her to be included on many top innovator lists. She has expanded the company to the point that they have even won contracts with major brands like PayPal, American Airlines, Infinity, and Hershey, as larger brands show a growing interest in the cryptocurrency market.
While there are many who have legitimate criticisms and concerns for cryptocurrency being implemented on any sort of mass scale, it is important that women are being better represented in these more niche fields. Technology driven fields are generally the purview of men and technology is widely accepted to be the most important element in future success in pretty much any industry.
Inclusion and acceptance into this industry is allowing women to prove their skill at management, innovation, acquiring talent, boosting performance, and more. And if the people who believe that blockchain is the way of the future are correct, there being a strong female presence in the field already is a great ensure them being at the forefront of the economy of the future.
Many women like Lori Senecal and others, like Galia Benartzi, who co-founded Bancor, note that this could be an opportunity to influence and build the future of the financial system and they fully intend for women to play as big a role in this future as possible.
The growing popularity of the world of blockchain and cryptocurrency have even been able to pilfer some pretty big talent from the traditional finance world. Blythe Masters, who was a highly successful banker at JPMorgan Chase & Co left her lucrative job to run the new company Digital Asset Holdings. Women from academia are even getting into the field like Elizabeth Stark, a former instructor at Stanford and Yale University. She left her academic career to co-found Lighting Labs, which is a company that is working to increase the speed and efficiency of transactions of cryptocurrencies, which is currently one of the biggest impediments to scaling blockchain to greater influence and importance in the world economy.
While many vital industries do not start out with gender parity, today’s merit-based world makes it easier than ever before for women to achieve levels of success and influence in markets in ways that just weren’t possible in the past. Successful women like Lori Senecal have been able to make an impact on the ever-growing world of cryptocurrency, leveraging this new financial instrument to obtain big name contracts from popular brands. Senecal and other key women are becoming increasingly dominant in the field of cryptocurrency, representing women in the development of digital currencies, as well as related background infrastructure that makes the whole thing possible.
Dil Bole Oberoi
